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TRADE - Shade All-Natural Sunscreen SPF25
Shade SPF25 isn’t just another sunscreen - it’s a thoughtfully crafted, minimalist, concentrated formula designed for sensitive skin, everyday wear, and peace of mind. With only four natural ingredients and broad spectrum protection, it protects your skin and respects the planet.
A Multi-Award-Winning product, Shade is an effective, natural sunscreen which literally does what it says on the tin.
- Low MOQ for independent retailers and health practitioners.
- £4.99 per delivery for up to 2kg, FREE over 2kg.
- Pay by Credit or Debit Card or via Bank Transfer.
- Orders despatched upon payment (stock availability dependent).
- 30-day terms available upon request for established accounts.
- Order and pay by midday for same day despatch.
- Full product support available from hello@shadecream.com or 01865 355515.
-
Full terms and conditions
- Suitable for all skin types of all ages
- Shade has a shelf life of three years
Testing:
- Sun Test - ISO24443 (2012) v1.0 In vitro
- A Cosmetic Study to Determine the In-Vivo Sun Protection Factor of a Sunscreen Formulation – ISO 24444 (2010)
Please read our blog posts and FAQs and share these with your staff so you are up-to-speed on product information.
- Broad Spectrum UVA/UVB Protection
- Just 4 natural, protective, nourishing ingredients
- Concentrated and water-free
- Palm oil free
- Reef- and freshwater friendly
- Cruelty-free, minimal formula for sensitive skin
- Multi-use balm for everyday skincare
- Get every last morsel out
- Recyclable/reusable plastic-free packaging
- Two handy sizes: 15ml & 100ml
Unrefined Organic Shea Butter*, Unrefined Organic Virgin Coconut Oil*, Non-Nano Zinc Oxide (18%), Unrefined Beeswax.
That's it. Nothing else. Nada.
*Certified Organic Ingredients
INCI: Butyrospermum parkii, Cocos nucifera, Zno, Cera alba.
Shade is a mineral sunscreen, so a slight white cast is normal. That’s not a flaw, it’s the clearest sign you’ve applied enough. This will soon appear to fade, but it will start to protect you immediately.
If you apply so little that it completely disappears just to avoid the white cast, you’ll be under-protecting yourself.
Reapplying helps maintain protection. It does not reset your sun exposure to zero.
Apply Shade generously to all exposed skin before sun exposure.
As a rough guide:
Face
Use 1 large pea-sized amount for the face and neck
Body
3–4 generous pea-sized amounts per exposed limb
- 4 generous pea-sized amounts for the torso
You’re aiming for even, visible coverage - not a ceremonial trace amount rubbed in until it vanishes.
Read The 3 Variables of Sun Protection for further guidance.
When to reapply
Reapply regularly throughout the day, and always reapply: after swimming, towelling, sweating, exercise after rubbing or skin contact, and if you’re outdoors for long periods, assume your previous application has done all it reasonably can.
Reapplying helps maintain protection. It does not reset sun exposure to zero.
Please ensure your customers understand that Shade is for responsible sun-lovers.
- It helps protect the skin.
- It does not make people invincible.
- Shade is SPF 25, not a free pass to roast oneself for six hours!
- Suggest they check the UV index and use their noggin. ;o)
If they are starting to redden, they've had too much sun. At that point, they need: - shade
- clothing
- a hat
- or simply less sun.
We can sell sunscreen. We can’t sell common sense - or the ability to understand what people are buying. If we could, we’d be millionaires by now. That bit’s up to them. ;o)
Shade SPF25 isn’t just another sunscreen - it’s a thoughtfully crafted, minimalist, concentrated formula designed for sensitive skin, everyday wear, and peace of mind. With only four natural ingredients and broad spectrum protection, it protects your skin and respects the planet.
A Multi-Award-Winning product, Shade is an effective, natural sunscreen which literally does what it says on the tin.
- Low MOQ for independent retailers and health practitioners.
- £4.99 per delivery for up to 2kg, FREE over 2kg.
- Pay by Credit or Debit Card or via Bank Transfer.
- Orders despatched upon payment (stock availability dependent).
- 30-day terms available upon request for established accounts.
- Order and pay by midday for same day despatch.
- Full product support available from hello@shadecream.com or 01865 355515.
-
Full terms and conditions
- Suitable for all skin types of all ages
- Shade has a shelf life of three years
Testing:
- Sun Test - ISO24443 (2012) v1.0 In vitro
- A Cosmetic Study to Determine the In-Vivo Sun Protection Factor of a Sunscreen Formulation – ISO 24444 (2010)
Please read our blog posts and FAQs and share these with your staff so you are up-to-speed on product information.
- Broad Spectrum UVA/UVB Protection
- Just 4 natural, protective, nourishing ingredients
- Concentrated and water-free
- Palm oil free
- Reef- and freshwater friendly
- Cruelty-free, minimal formula for sensitive skin
- Multi-use balm for everyday skincare
- Get every last morsel out
- Recyclable/reusable plastic-free packaging
- Two handy sizes: 15ml & 100ml
Unrefined Organic Shea Butter*, Unrefined Organic Virgin Coconut Oil*, Non-Nano Zinc Oxide (18%), Unrefined Beeswax.
That's it. Nothing else. Nada.
*Certified Organic Ingredients
INCI: Butyrospermum parkii, Cocos nucifera, Zno, Cera alba.
Shade is a mineral sunscreen, so a slight white cast is normal. That’s not a flaw, it’s the clearest sign you’ve applied enough. This will soon appear to fade, but it will start to protect you immediately.
If you apply so little that it completely disappears just to avoid the white cast, you’ll be under-protecting yourself.
Reapplying helps maintain protection. It does not reset your sun exposure to zero.
Apply Shade generously to all exposed skin before sun exposure.
As a rough guide:
Face
Use 1 large pea-sized amount for the face and neck
Body
3–4 generous pea-sized amounts per exposed limb
- 4 generous pea-sized amounts for the torso
You’re aiming for even, visible coverage - not a ceremonial trace amount rubbed in until it vanishes.
Read The 3 Variables of Sun Protection for further guidance.
When to reapply
Reapply regularly throughout the day, and always reapply: after swimming, towelling, sweating, exercise after rubbing or skin contact, and if you’re outdoors for long periods, assume your previous application has done all it reasonably can.
Reapplying helps maintain protection. It does not reset sun exposure to zero.
Please ensure your customers understand that Shade is for responsible sun-lovers.
- It helps protect the skin.
- It does not make people invincible.
- Shade is SPF 25, not a free pass to roast oneself for six hours!
- Suggest they check the UV index and use their noggin. ;o)
If they are starting to redden, they've had too much sun. At that point, they need: - shade
- clothing
- a hat
- or simply less sun.
We can sell sunscreen. We can’t sell common sense - or the ability to understand what people are buying. If we could, we’d be millionaires by now. That bit’s up to them. ;o)
Our customers are saying
At last. A safe, simple and truly toxin-free sunscreen.
The shortest sunscreen ingredient list, ever.
4 ingredients. All natural.
Free from all unnecessary ingredients found in most other sunscreens.
Shade is a concentrated, pared-down, premium-quality formula which proves you don't need water, fragrances, emollients, preservatives, stabilisers or even tints to have an effective sunscreen.
And we've proved this for over 12 years.
Tired of greasy, harmful sunscreens that irritate your skin?
Shade solves all your sun protection challenges. Shade is 72% organic, sustainably sourced, unrefined, fragrance-free, and non-Nano. Ideal even for those with sensitive skin who can't use any other sunscreen.Shade contains no toxic chemicals, no unnecessary fragrances, no liquid polymers, and no microplastics. Shade works immediately upon application as a physical barrier against UV rays.Our minimalist ingredient list ensures you are protecting both your skin and the environment. Shade reduces your toxic body burden and minimises your impact on the planet.White cast? No problem. That's the non-nano zinc that's protecting you. It fades after application, but don't let it initially put you off - you wouldn't discard a lifejacket because it makes you look a bit chunky, would you?